Double Dog Dare. The Monster. Argyle Nuthouse. Cleavage Creek. Fat Bastard. Yellow Tail.

These could be nicknames for your mother-in-law or the characters in a pirate movie. In reality, they are wine brands. The wide world of wine is a brand bazaar with literally thousands of labels looking to carve out a share of the market estimated at $25 billion a year in the United States.

Numbers are useful in some circumstances, but from the perspective of Brian LaBone, they shouldn’t be used to pigeonhole customers into one-size-fits-all service. Instead, LaBone, an employee at InfoQuest Technologies, Inc., believes each client brings to the table individualized needs and therefore deserves personalized solutions. 

What makes a brand real and resonant with its target audience? What makes one brand become part of a person's self-image while another has to discount to make its quarterly numbers? How real does a brand have to be - how "authentic" - to have selling power? And how does today's blog-posting, Facebook-empowered consumer change that equation?

Starting to grow weary of hearing the term “The Cloud”? What is it exactly, and what does it mean for you and your business? Ask Google the question, "What is cloud computing?" and you will get more than 3.5 million answers. Here’s a small sample of what you’ll find. Cloud computing is...

Every now and then a new software product comes along promising to "simplify your business". Parallels® Small Business Panel 10 may just be one of those rare applications that actually comes through on that promise. Small Business Panel is a web based business control panel that attempts to consolidate the management of your website and email, provide file sharing and application delivery all from a single simplified web based control panel.